Lead Generation Form – Form Builder, Contact Form, Survey & Inquiry Forms
Lead Generation Form – Form Builder, Contact Form, Survey & Inquiry Forms
Description
Looking for the real Form Builder free tool that can create multiple types of forms on your WordPress website?
Lead Generation Form is an intuitive, fast, and modern drag-and-drop Contact Form Builder and Lead Capture solution. Whether you need a simple Contact Us form, a clean inquiry form (or enquiry form), a request a quote form, an appointment booking form, an event registration form, or a customer feedback survey, this plugin helps you launch high-converting, mobile-responsive forms in minutes — without writing a single line of code.
As a lightweight, user-friendly alternative to Contact Form 7, WPForms, Ninja Forms, and Formidable Forms, Lead Generation Form combines a visual drag-and-drop builder with a built-in Mini-CRM lead manager, Google reCAPTCHA v3 spam protection, authenticated SMTP email delivery, Mailchimp newsletter integration, and 1-click Gutenberg block and Elementor widget embedding.
View Live Demos | Plugin Documentation | Get Support | Upgrade to Pro
Why Choose This Contact Form Builder?
Most WordPress contact form plugins are either too complicated, bloated, or lock basic features behind expensive paywalls. Lead Generation Form gives you:
- Visual Drag and Drop Form Builder: Intuitive visual builder canvas with real-time preview and responsive layouts.
- 100% Mobile Responsive Contact Forms: Forms adjust automatically to iPhones, iPads, Android smartphones, tablets, and desktop screens.
- Built-in Mini-CRM Lead Manager: Never lose an inquiry or customer message. Store, view, search, and manage leads directly inside your WordPress admin dashboard with 6 pipeline statuses.
- Internal Team Notes: Add timestamped notes and client follow-up logs to any captured contact form entry.
- Bulletproof Anti-Spam Defenses: Multi-layer protection including invisible Google reCAPTCHA v3, hidden honeypot spam traps, submission speed guards, and email/domain blacklists.
- Reliable SMTP Email Delivery: Ensure admin notifications and customer confirmation emails land in the inbox, not the spam folder. Configure custom SMTP (TLS/SSL) with a live connection test tool.
- Automated Email Auto-Responder: Send instant, personalized confirmation emails to visitors who submit your contact form using dynamic merge tags (
{Name},{Email},{Form_Name}). - Mailchimp Audience Sync: Automatically subscribe leads to your Mailchimp email marketing audience with custom tag support and double opt-in.
- Gutenberg & Elementor Ready: Easily embed forms using the dedicated Gutenberg Block (
/lead-form), the native Elementor Widget, or standard WordPress shortcodes[WLFG id="1"]. - 1-Click CSV & Excel Export: Export captured form submissions to CSV spreadsheets with full UTF-8 BOM encoding and formula injection protection.
- Pre-Built Form Templates: Launch contact forms instantly using starter templates for quotes, consultations, real estate, bookings, and feedback.
- Visual Theme & Style Customizer: Change primary accent colors, border radius, dark mode, font typography, field spacing, and button styles per form.
- Asynchronous Webhooks: Connect your forms to Zapier, Make, Pabbly, or custom CRMs via automated background JSON webhooks with authorization headers.
- Form Scheduling & Submission Quotas: Set automatic open/close dates and maximum submission limits for time-sensitive campaigns.
Popular Form Types You Can Build in Minutes
- Contact Us Forms: Classic business contact forms with name, email, phone number, subject, and message fields.
- Lead Generation & Lead Capture Forms: High-converting landing page lead capture forms to grow sales and subscribers.
- Request a Quote Forms: Collect project requirements, budgets, timelines, and specifications.
- Inquiry & Enquiry Forms: General customer inquiries, product questions, and service inquiries.
- Appointment & Booking Forms: Schedule consultations, service calls, and meetings with native date pickers and preferred time slots.
- Feedback & Customer Satisfaction Surveys: Gather ratings with interactive 5-star rating bars and Net Promoter Score (NPS 0-10) matrix chips.
- Job Application & Resume Upload Forms: Secure file upload dropzones for PDF, DOC, and image attachments.
- Support & Helpdesk Ticket Forms: Client support requests with priority selectors, issue descriptions, and screenshot uploads.
- Real Estate & Property Tour Forms: Schedule home walkthroughs with financing status and buyer preference filters.
- Event Registration & RSVP Forms: Manage attendee registrations, ticket options, and special requests.
- Newsletter Subscription Forms: Capture email subscribers and sync directly to Mailchimp.
Free Features Included
- Unlimited Forms & Fields: Create as many forms as you need with zero limits on field counts.
- Unlimited Database Lead Capture: Every single lead is stored safely in your own WordPress database.
- Drag-and-Drop Form Builder: Drag fields, reorder items, and customize labels, placeholders, and required rules.
- 18 Comprehensive Field Types:
- Single Line Text, Paragraph Textarea, Number, Range Slider (with dynamic value display)
- Email, Phone Number (
tel), Website URL, Color Picker, Native Date Picker - Dropdown Select, Multiple Checkboxes, Radio Buttons
- Drag & Drop File Upload Dropzone (with file removal chips)
- 5-Star Interactive Rating, 0-10 NPS Score Matrix, Calculation Display
- Section Dividers, GDPR / Terms of Service Agreement Checkbox, Hidden Fields (with UTM auto-capture)
- Submit Buttons with customizable styles and alignment
- Pre-Built Form Template Library: Choose from core starter templates or build from a blank canvas.
- Mini-CRM Lead Pipeline: Track leads with statuses:
New,In Review,Contacted,Qualified,Won, andLost. - Lead Sticky Notes: Keep internal team notes on client conversations directly within the lead detail view.
- Full CSV Export: Export captured leads to spreadsheet formats with Excel compatibility and CSV injection protection.
- Google reCAPTCHA v3: Invisible bot protection without annoying image puzzles or captcha checkboxes.
- Honeypot Anti-Spam Trap: Invisible form trap that catches automated bots without bothering real visitors.
- Anti-Spam Submission Speed Guard: Rejects bot submissions completed in under 2 seconds.
- Email & Domain Blacklist: Filter out disposable emails or known spam domains.
- Built-In Custom SMTP Engine: Send lead notifications reliably through Gmail, Outlook, Amazon SES, SendGrid, Mailgun, or custom SMTP servers.
- Live SMTP Test Dispatcher: Verify your SMTP credentials directly from the settings panel before going live.
- Submitter Auto-Responder Email: Automatically send confirmation emails to users who submit inquiries.
- Mailchimp Newsletter Sync: Connect your Mailchimp API to grow your email marketing audience.
- Native Gutenberg Block: Search
/lead-formin the block editor and choose your form from the dropdown. - Native Elementor Widget: Drag the “Lead Generation Form” widget into any Elementor container.
- Visual Theme Styler: Customize primary colors, rounded corners, dark mode, button widths, and fonts per form.
- Import, Export & Combine Forms: Backup form schemas in JSON, import onto other websites, or merge two forms into one.
- Shortcode Generator: Easily embed any form using
[WLFG id="1"]anywhere in posts, pages, sidebars, or footers. - Clone Forms in 1 Click: Duplicate any form layout and settings instantly.
- Developer Friendly & Secure: Clean, extensible codebase following WordPress standards, complete with nonce verification and strict capability checks.
Pro Features (Take Your Forms to the Next Level)
Need online payments, multi-step funnels, or dynamic quote estimators? Upgrade to Lead Generation Form Pro:
- Live Stripe & PayPal Payments: Accept credit cards, Apple Pay, Google Pay, and PayPal Smart Buttons upon form submission.
- Dynamic Math Calculations & Price Estimators: Create real-time price calculators, quote estimators, and dynamic totals using algebraic formulas (e.g.,
[quantity] * 25 + [addon]). - Multi-Step Form Wizard Funnels: Break long forms into multi-step cards with progress percentage bars, circular step numbers, and breadcrumbs.
- Visual Conditional Logic Engine: Dynamically show or hide fields based on user answers with multi-condition rules (AND/OR logic).
- Automated PDF Invoices & Receipts: Automatically generate vector-sharp, downloadable PDF summaries and legal invoice receipts for every submission.
- HTML5 E-Signature Pad: Capture touch, mouse, and stylus signatures directly inside form entries.
- Floating Contact Launcher & Widget: Add WhatsApp chat and phone call launcher buttons across your website.
- Exit-Intent & Scroll Popups: Display high-converting popup forms when users attempt to leave or reach scroll depths.
- Real-Time Abandoned Lead Recovery: Automatically capture email addresses and names as users type before they navigate away.
- Interactive Mini-CRM Kanban Pipeline: Drag and drop lead cards across sales stages (
New,Contacted,Qualified,Proposal,Won,Lost). - Extended Email Marketing Connectors: Direct API integration with Brevo (Sendinblue), MailerLite, SendGrid Marketing, and ActiveCampaign.
- Priority 24/7 Support: Dedicated support ticket helpdesk, 1-year priority assistance, and lifetime updates.
Installation
Automatic Installation (Recommended)
- Log in to your WordPress Admin Dashboard.
- Navigate to Plugins Add New.
- Search for “Lead Generation Form” or “Contact Form Builder”.
- Click Install Now on the Lead Generation Form plugin card.
- Click Activate.
- Go to Lead Generation Form in your admin menu to create your first form!
Manual Installation
- Download the plugin ZIP file from WordPress.org.
- Log in to your WordPress dashboard and go to Plugins Add New Upload Plugin.
- Choose the ZIP file from your computer and click Install Now.
- Click Activate Plugin.
Embedding a Form on Your Website
- Gutenberg Editor: Insert a new block, search for “Lead Generation Form” (or type
/lead-form), and choose your form from the dropdown. - Elementor: Open your page in Elementor, search for the “Lead Generation Form” widget in the elements panel, and drag it into your section.
- Shortcode: Copy the shortcode
[WLFG id="1"]from Lead Generation Form Manage Forms and paste it into any page, post, or widget area.
Screenshots

Visual Drag & Drop Form Builder – Easily create responsive contact forms with custom field attributes.

Template Library – Conversion-optimized prebuilt form templates for quotes, inquiries, and surveys.

Forms Manager – Manage, clone, edit, and copy shortcodes for all your published forms.

Mini-CRM Captured Leads – Search, filter by status, and review customer submissions in real time.

Internal Notes & Follow-Up – Attach timestamped notes and comments to any captured lead.

Email & Custom SMTP Settings – Configure reliable email delivery with real-time SMTP test dispatch.

Anti-Spam Security – Effortlessly set up Google reCAPTCHA v3 and honeypot traps.
Faq
Yes! The free version provides a complete visual drag-and-drop form builder, pre-built form templates, unlimited lead storage, mini-CRM lead management, custom SMTP, Mailchimp integration, spam protection, and CSV export.
No! You can create unlimited forms, add unlimited fields, and store unlimited leads in your WordPress database without any artificial caps.
- Go to Lead Generation Form Form Generator.
- Give your form a title and drag the fields you need (Name, Email, Message, Submit Button) onto the canvas, or click Template Library to select a pre-built template.
- Click Save Form.
- Copy the shortcode (e.g.
[WLFG id="1"]) and paste it on any page, or use our native Gutenberg Block or Elementor Widget.
Yes! You can create unlimited contact forms, lead capture forms, surveys, and booking forms. Each form gets its own unique ID and shortcode.
The plugin includes multi-layer anti-spam protection:
1. Google reCAPTCHA v3: Invisible bot detection without annoying puzzles.
2. Honeypot Trap: Invisible fields that trap automated spam bots.
3. Timing Trap: Rejects form submissions sent under 2 seconds (faster than any human).
4. Email / Domain Blacklist: Filter out disposable emails or known spam domains.
Yes! You can enable instant admin email notifications under Settings Email & SMTP. You can use default WordPress mail or configure authenticated custom SMTP (with TLS or SSL encryption) to ensure your lead alerts never end up in the spam folder.
Yes! Enable the Submitter Auto-Responder in the Form Generator settings. You can customize the subject line and email body with dynamic tags such as {Name}, {Email}, {Form_Name}, and {Submission_Date}.
All form entries are saved directly in your WordPress database under Lead Generation Form All Captured Leads. You can view, search, filter, update pipeline statuses (New, Contacted, Won, etc.), add internal sticky notes, and export them to CSV.
Yes! Click Export All Leads (CSV) on the leads screen. The exported CSV file includes an Excel-friendly UTF-8 BOM encoding and built-in CSV formula injection protection.
Yes! You can connect your Mailchimp account via API key in Settings Newsletter & Integrations. When visitors opt in, their contact information is automatically synchronized to your Mailchimp audience list with tag support.
Yes! The built-in Live Form Theme & Design Styler lets you configure primary accent colors, border radius, dark mode, container card backgrounds, font families (Inter, Roboto, Open Sans, Outfit), field sizes, and button shadows per form.
Yes! The plugin features a dedicated Gutenberg Block (wlgf/lead-form) with live preview controls, a custom Elementor Widget (wlgf_lead_form), and universal shortcode support compatible with Divi, Beaver Builder, Astra, and all WordPress themes.
The Free version is ideal for contact forms, inquiry forms, lead capture, and surveys. Lead Generation Form Pro adds live online payments (Stripe & PayPal), dynamic math calculations & price estimators, multi-step wizard funnels, visual conditional logic, automated PDF receipts, and extended email marketing connectors (Brevo, MailerLite, SendGrid, ActiveCampaign).
Reviews
Changelog
1.3.3
- Release Date: 24 Oct 2026
- WordPress Plugin Check (PCP): Achieved full compliance with WordPress Plugin Check and official PHP Coding Standards (WPCS).
- Security & Escaping: Implemented comprehensive late output escaping across all dynamic form generator markup, inputs, and lead modal previews.
- Internationalization (i18n): Enhanced translation readiness with strict translators comments and ordered placeholders (%1$s, %2$s) on all translatable strings.
- Code Quality: Renamed and isolated global variable scopes across admin panels to prevent collisions with third-party themes and plugins.
- Modernization: Replaced deprecated parse_url() with wp_parse_url() and date() with gmdate() for timezone-safe execution.
- Data Sanitization: Standardized unslashing and sanitization for all AJAX request handlers, settings mutations, and analytics pings.
- Performance: Enqueued external scripts with explicit version identifiers and set in_footer parameters for faster page rendering.
- Clean Packaging: Cleaned up hidden development dotfiles and redundant build artifacts to ensure pristine distribution archives.
- UI & Documentation: Reviewed Help & Documentation knowledge base and added distinct PRO feature badges across advanced modules, integration guides, and architectural breakdowns.
- Core & Maintenance: Hardened Factory Reset engine with automatic object cache flushing (wp_cache_flush), Pro coexistence protection, and license key preservation for seamless Free-plan maintenance.
1.3.2
- Release Date: 24 Oct 2026
- Improved: Modernized Lead Details modal close button with an accessible squircle button, refined typography, and smooth rotational hover effects.
- Improved: Dynamic Payment column display in Captured Leads table and CSV exports — cleanly hidden for Free forms without payments while automatically preserved for Pro forms or historical downgraded records.
- Fixed: Resolved submission rate-limit error response handling by preventing full HTML webpage injection into the form message container.
- Fixed: Added auto-reset for Cloudflare Turnstile and Google reCAPTCHA widgets upon submission rate-limit or validation errors.
- Fixed: Cleaned PHP output buffer handling across security abuse shield responses (Honeypot, Exploit Scanner, IP Rate Limiter).
1.3.1
- Release Date: 23 Oct 2026
- Added: Real-time searchable combobox for the “Choose Form” selector in Captured Leads with instant title and ID filtering.
- Added: Dedicated “Free vs Pro” action buttons across all admin page headers (Dashboard, Manage Forms, Form Builder, Captured Leads, Import & Export, Settings).
- Improved: Form Template Library popup with clean icon and text spacing on Pro badge indicators.
- Fixed: Enforced 5 starter templates in Template Library for the Free edition and protected Pro multi-step/calculation templates.
- Fixed: Form builder canvas safety restrictions for Pro-only fields in the Free edition.
- Fixed: Button and tab UI alignment issues across the form generator canvas.
- Performance: Optimized asset loading and cache busting across admin pages.
1.3.0
- Release Date: 23 Oct 2026
- Comprehensive Freemium architecture alignment complying with WordPress.org Guideline 5.
- Decoupled backend execution for Pro-exclusive services (Stripe & PayPal processing, floating contact widget, popup triggers, abandoned lead background recovery, headless REST API).
- Introduced dedicated “Free vs Pro” comparison matrix screen in WordPress admin menu.
- Added interactive Pro upgrade badging and modals across form builder palette (E-Signature, Math Formula Calculation, Multi-Step Break, NPS Matrix) and multi-column switcher.
- Zero data loss architecture: 100% shared database schema with Lead Generation Form Pro ensuring seamless 1-click upgrades.
- Added coexistence safety guards in plugin loader and uninstaller preventing conflict or accidental data loss when transitioning to Pro.
- Fully tested and verified compatible with WordPress 6.7 and PHP 8.0 – 8.3.
1.2.1
- Release Date: 04 Sep 2026
- Synchronized dynamic plugin version across all asset enqueues, Gutenberg block registrations, and admin screens.
- Enhanced asset caching and cache busting for CSS stylesheets and JavaScript bundles.
- Added live plugin version indicator in Settings system status diagnostics.
- Optimized keyword indexing and metadata for WordPress Plugin Directory search visibility.
1.2.0
- Release Date: 04 Sep 2026
- Comprehensive SEO and keyword optimization for the WordPress Plugin Directory.
- Enhanced form builder stability and responsive design controls.
- Improved CSV export engine with RFC-4180 compliance, UTF-8 BOM, and formula injection sanitization.
- Major release featuring modern Admin UI redesign.
- Added pre-built form templates in the Form Generator.
- Added Mini-CRM lead pipeline status selector (
New,In Review,Contacted,Qualified,Won,Lost). - Added internal sticky notes system for captured leads.
- Added Mailchimp audience sync with double opt-in support and rolling dispatch log.
- Added custom authenticated SMTP engine with instant test email tool.
- Added native Gutenberg block (
/lead-form) with cached form selector. - Added native Elementor widget with live styling controls.
- Added real-time asynchronous webhook dispatcher with header authentication.
- Added form scheduling (open/close dates) and maximum submission quotas.
- Added live frontend theme customizer (accent colors, border radius, dark mode, typography).
- Added 1-click form cloning and shortcode copy button.
- Upgraded bundled libraries to Bootstrap 5.3.3, DataTables 2.0.8, and FontAwesome 6.4.2.
1.0.9
- Prebuilt form templates added.
- CC email parameter support in shortcodes.
- Honeypot and speed-trap bot protection refinements.
- CSV export performance optimizations.
1.0.8
- Added minimum submission time threshold (anti-spam speed trap).
- Enabled Google reCAPTCHA v3 verification engine.
1.0.7
- Added 1-click shortcode copying.
- Improved date picker field validation.
- Enhanced submit button styling.
1.0.6
- Switched form submission mechanism to AJAX with loading indicator.
- Added range slider input with dynamic live value display.
- Added protection against duplicate form resubmissions on browser refresh.
1.0.5
- SMTP engine configuration improvements.
1.0.4
- Input sanitization, escaping, and validation improvements.
- Updated internationalization language translation files.
- File upload handling enhancements.
1.0.0
- Initial release on WordPress.org.