Discover, trust, install: FAIR 1.0 is here
Google Analytics for WooCommerce
Version: 2.1.18
Description
This plugin provides the integration between Google Analytics and the WooCommerce plugin. You can link a referral to a purchase and add transaction information to your Google Analytics data. It supports Global Site Tag (GA4) and eCommerce event tracking.
Please visit the documentation page for additional information.
Contributions are welcome via the GitHub repository.
Installation
- Download the plugin file to your computer and unzip it
- Using an FTP program, or your hosting control panel, upload the unzipped plugin folder to your WordPress installation’s wp-content/plugins/ directory.
- Activate the plugin from the Plugins menu within the WordPress admin.
- Don’t forget to enable e-commerce tracking in your Google Analytics account: https://support.google.com/analytics/answer/1009612?hl=en
Or use the automatic installation wizard through your admin panel, just search for this plugin’s name.
Screenshots
Google Analytics Integration Settings.
Faq
This plugin will add the settings to the Integration tab, found in the WooCommerce Settings menu.
We purposefully don’t track admin visits to the site. Log out of the site (or open a Google Chrome Incognito window) and check if the code is there for non-admins.
Also please make sure to enter your Google Analytics ID under WooCommerce Settings Integrations.
Duplicate Google Analytics code causes a conflict in tracking. Remove any other Google Analytics plugins or code from your site to avoid duplication and conflicts in tracking.
Reviews
DO NOT USE
By 
This completely broke my WooCommerce site. Every other transaction fails because of errors on the checkout page. Uninstalled the plugin but everything remains broken. DO NOT USE.
Currently absolutely not recommended
By 
We installed this plugin to improve conversion tracking in GA4 – with disastrous results: since installation, no traffic has been recorded in Google Analytics 4 at all. We are using the Complianz cookie plugin, which previously worked flawlessly. But immediately after activating the GA for WooCommerce plugin, tracking completely stopped.
Even after uninstalling the plugin, the issue remained. We had to delete the entire GA4 property and set it up from scratch just to get data flowing again – a major and unacceptable disruption for a live site.
This plugin used to work well in the past, but it is now broken across all our client sites. It seems completely incompatible with standard consent solutions and GA4 at the moment.
Unless a working update is released within the next few days, we will be removing this plugin from all our clients’ shops permanently.
Conclusion: Until the issues are resolved – stay away! This plugin poses a serious risk to production environments.
Works
By 
Native Google Analytics gateway for Woocommerce. Works great when set up correctly.
ok
By 
very good technical support, thanks
Not working anymore
By 
This used to work, but not anymore.
No way to setup Google Analytics Cookies settings. Please fix!
Helpful support
By 
Had issues initially, but support was helpful and responsive in resolving them
Created an account to state how broken this is
By 
Newest version is very broken. Getting Unattributable on a lot of things and causing massive JS times.
Support team at its finest
By 
I had a small problem with the plugin, but the support team was top notch and helped me fix everything!
No way of adding/connecting cookie consent form
By 
Stopped working in March 2024 for countries that require consent before tracking. There are no options to connect your cookie pop-up or anything similar. Had to go and look for a different solution. Would never expect such a poor implementation from an official Woocommerce plugin.
v2.0.x has been broken since end of March
By 
just want to see how long it will be negelated
Changelog
2.1.18 – 2025-10-01
- Tweak – Don’t throw errors when the product ID is not found for legacy Ajax add-to-cart.
- Tweak – WC 10.2 compatibility.
- Update – Require WooCommerce 10.1+.
2.1.17 – 2025-08-12
- Dev – Updated vulnerable dependencies.
- Tweak – WC 10.1 compatibility.
- Update – Require WooCommerce 10.0+.
- Update – Require WordPress 6.7+.
2.1.16 – 2025-07-01
- Tweak – WC 10.0 compatibility.
- Update – Require WooCommerce 9.5+.
- Update – Require WordPress 6.6+.